Lately

4.70

RATING

383 M+

EXPOSURE

About this tool

Name

Lately

Category

tools

Lately is an AI-powered content repurposing and social media management platform that transforms long-form content — like podcasts, videos, blogs, or webinars — into dozens of high-performing social media posts. Built for marketers, brands, and thought leaders, Lately uses AI trained on your brand voice to create consistent, engaging content that drives higher engagement and saves hours of manual work.

Ratings and Reviews

My Favorite Repurposing Tool

4.90

Lately has saved me countless hours by turning my webinars into weeks of social content. The AI is surprisingly smart and accurate.

June 2, 2025

Brian T.

Great for Content Teams

4.70

We use Lately for all our podcast repurposing. It’s scalable, easy to use, and keeps our voice consistent across posts.

June 4, 2025

Sofia R.

Good, but UI Could Be Smoother

4.30

The core features are excellent, but I think the interface could be more intuitive. Still, it's a huge productivity booster.

June 5, 2025

Kevin M.

How to use

Upload Long-Form Content: Start by uploading a blog post, podcast episode, YouTube video, or even a Zoom recording to Lately. Let the AI Repurpose It: The AI scans the material and automatically generates multiple short-form social media posts — each with optimized hooks, hashtags, and formatting. Customize and Approve: Review the AI-generated posts, make any edits, or approve them for scheduling. Schedule Across Channels: Use the built-in scheduler to post on LinkedIn, Twitter, Facebook, Instagram, and more — all from a single dashboard. Track Analytics & Improve: Analyze engagement metrics and let the AI adapt future content to what performs best with your audience.

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